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36% of smokers resolve to quit in the New Year, research claims
January 03, 2013
Research has revealed many smokers want to quit for good
More than a third (36 percent) of smokers have resolved to kick the habit in the New Year, according to new research.
Some 76 percent of smokers have also claimed they want to give up, according to the survey of 2,000 UK adults carried out on behalf of PruHealth.
Although the majority of smokers would like to stub out cigarettes for good, 29% admitted a cash incentive would help.
Quitting smoking can help with lowering the cost of health insurance, with PruHealth launching a cashback reward scheme in an effort to help people quit.
Under the initiative, non-smokers and ex-smokers will be awarded up to 15% of their annual premium if they can prove they have not smoked for at least three months.
A 20-a-day smoker can face an annual bill of £2,700 just for the price of cigarettes, so there are big savings to be made by quitting.
Head of clinical vitality at PruHealth Dr Katie Tryon said: "Smoking is a major cause of heart disease, stroke and cancer which are some of the most prevalent health conditions."
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